Your brand sells through KeHE, UNFI, Whole Foods, Sprouts, or Walmart. Each channel sends you a report. None of them talk to each other. Lucerna gives your brand a private analytics portal that unifies every channel automatically — so you see your whole business in one place, every week, without an IT project.
KeHE sends you a distributor report. UNFI sends you another. Whole Foods has its own portal. Sprouts uses SPINS. Walmart has Retail Link. Each one tells you part of the story — none of them tell you the whole thing, and by the time you've pieced it together in a spreadsheet, the window to act has already closed.
Lucerna Insights is a private analytics portal built for CPG brands. Upload your reports once a week and get a branded dashboard that answers these questions automatically — no data analyst required.
KeHE, UNFI, Whole Foods, Sprouts, and Walmart — each in its own purpose-built view, all in one login. No API credentials. No IT project. Just the exports you already pull each week.
Weeks of Supply, on-hand and projected with pipeline, plus the week a SKU is on track to stock out and risk buckets: critical, low, healthy, overstocked. Predictive Action Items flag a stockout before it happens, grouped by store.
Out-of-stocks turned into dollars (velocity × weeks out × price), so you see what a gap costs. Phantom-inventory detection flags SKUs that show on-hand but aren't selling while their peers do.
KeHE and UNFI velocity, total distribution points (TDP), and void analysis, with sell-in matched against sell-through so distributor shipments are never mistaken for demand.
SPINS-powered category rank, velocity versus competitors and versus the category, promotion lift, and growth drivers. It's the natural-channel context Retail Link and distributor feeds can't give you.
Lost doors, never-sold stores, new-door gains, chronic underperformers, and SKU dropout, flagged this week while you can still act — not in a quarterly review after the shelf is gone.
Every retailer and distributor you sell through, in one place — updated the moment you drop in your weekly export. Here's what your team actually logs into.
A CPG brand crossing 2300+ store doors across 46 states had no store-level visibility, manual weekly reporting, and no early warning system for underperformers. We onboarded them onto the Lucerna portal. Here's what changed.
Download the weekly or monthly report from KeHE, UNFI, Whole Foods, Sprouts, Walmart, or any combination. The same files you already pull. Two minutes per channel. No IT involvement, no API setup.
Drop each file into your portal's secure upload flow. We handle parsing, normalization, velocity rankings, sell-in vs. sell-through matching, and no-sale classification — across every channel, automatically.
You get a branded URL (yourbrand.lucernainsights.com), your logo in the nav, and your own isolated data environment. Your team logs in and the data is already there.
Call your 3PL if it's a stock problem. Call your field rep if it's a velocity problem. Call your broker if a door went dark. Lucerna tells you which — every single week.
Help us sharpen the platform and lock a founding rate: 30% off Year 1, 15% off Year 2. Limited spots while we complete the product together.
Request a demo and we'll walk you through the platform using your own retail and distribution footprint. No retainer, no commitment — just a clear look at what your data can tell you.
Typically respond within one business day · No retainer required to start